Love Latonia
Founder, Director
Love Latonia is a multi-talented and multifaceted two-spirit woman of trans experience, serving as the Executive Director of Awakening Love, a nonprofit organization dedicated to supporting the transgender and gender non-conforming community of Mississippi.
In 2016, Love began her career as an HIV Prevention Counselor/Tester with Brotherhood Inc., where she recognized the transformative power of her personal narrative. This experience ignited her passion for community service and solidified her commitment to enhancing the lives of transgender and gender non-conforming individuals. Since then, her accomplishments have continued to flourish, including roles as a Life Coach, Transformational Speaker, and Retention Specialist with Crescent Care. Additionally, she served as a Program Specialist for the CARE4WOMEN program at CARE4ME Services and graduated from Monica Roberts Freedom School’s “Owning Our Power” Black Leadership Cohort. Notably, she became the first trans woman nominated for the prestigious Cinderella Awards.


She/Her/Hers/Goddess
Love Latonia is a multi-talented and multifaceted two-spirit woman of trans experience, serving as the Executive Director of Awakening Love, a nonprofit organization dedicated to supporting the transgender and gender non-conforming community of Mississippi.
Currently residing in Jackson, Mississippi, Love founded and directs Awakening Love, an organization that provides holistic health services, leadership development, and resources tailored to the transgender and gender non-conforming community. In her spare time, she prioritizes self-care and personal growth, cherishes time with her chosen family, and showcases her talents as an illusionist and performance artist.
Through her resilience, passion, and unwavering dedication, Love serves as a beacon of hope and positivity, impacting countless lives for the better. She firmly believes that even in the most challenging times, leading with love illuminates the path to freedom.



